formation
Anti-Counterfeiting

Counterfeiting, under whatever form, constitutes a serious breach of intellectual property rights owned by an individual or a company.
A growing phenomenon, counterfeiting affects every sector of the economy, damaging market share and harming the corporate image of the companies affected.
For operational support in an effective process of detection of suspect products, made more complex by globalisation and the growth of e-commerce, GEOS Business Intelligence delivers sensitization sessions for company directors and employees on anti-counterfeiting process management.

Objectif :disposer d’outils pratiques de lutte contre la contrefaçon et de coopérer efficacement avec les autorités administratives et judiciaires.

Duration : ½ journée à 1 journée

Program :

Understand

  • Overview (history, key facts, sectors impacted and stakes)
  • Presentation of types of counterfeiters
  • Counterfeiting on Internet
  • Case study: contraband cigarettes

Act

  • Instruments to identify counterfeiters and supply chains
  • Cooperation with external stakeholders : Customs, investigation firms
  • Case study: counterfeit pharamaceuticals

Public : Directors and operations managers

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